Why HubSpot?

Why choose the world's best CRM, HubSpot?—yeah, we’re calling it the best in the world because it gives businesses all the tools they need to deliver killer marketing and customer experiences. Whether you're a startup, scaling SMB, or enterprise-level company, HubSpot's unified approach to revenue operations (think: marketing, sales, service) makes it easy to ditch clunky tech and streamline your business.

But with all the features and plans HubSpot offers, picking the right one for your business can feel a bit... overwhelming. Don’t worry—Peddle has your back. In this guide, we’ll walk you through everything you need to know about HubSpot’s plans, so you can make the right call for your business.

Let’s break it down...

Find Your HubSpot Path

HubSpot is built for businesses of all shapes and sizes, from fresh startups to enterprise giants. Its CRM platform is designed to be as user-friendly as it is powerful, making it a breeze to get up and running. Whether you’re focusing on marketing, sales, customer service, or web development, HubSpot’s hubs are there to meet your needs.

So, before we dive into specific plans, take a moment to figure out where your business stands:

Startup
Growing SMB
Enterprise

Startups: Finding product-to-market fit. Generally 1-4 years old, between $0-2M/ARR depending on company type and funding situation, and less than 10 team members that are typically generalist. A lot of people wearing a lot of hats.

SMBs: This actually encompasses two different sizes of business. These companies have been around for a few years and on the small size are 1-20 employees with less than $50M/ARR, while mid-sized companies are 21-100 employees with $50M-1B/ARR. These companies are in GROWTH mode.

Enterprise: These behemoths are either public companies or really well funded by VC and private equity. They gross +$1B annually, year of year with no signs of slowing down or going away. These are the companies that need accurate data 24/7 for around the clock reporting to their boards and investors.

Got it? Great. Now, let’s get into the plans.

Choose the Right HubSpot Plan

Startups: Get Going with HubSpot’s Free Plan

Startups are all about growth, and HubSpot’s Free or Starter Plan is perfect for early-stage businesses. It has the basics covered—managing contacts, sending email blasts, and collecting website inquiries.

When to upgrade:

You’ve hit contact limits on your free or starter plan.
You need more advanced automation to nurture leads effectively.
Your sales team needs reporting tools and sales analytics.
You want to track PPC or connect ad accounts.
You need social media scheduling.

As your startup scales, the Professional or Enterprise plans will offer the deeper tools you need to grow efficiently.

SMBs: Power Up with HubSpot Pro

For small and medium businesses (SMBs), HubSpot Pro plans give you access to advanced tools that can take your marketing, sales, and service processes to the next level. Whether you need multi-step marketing automation or sales pipeline reporting, the Pro plans have you covered.

Key questions to ask:

Marketing Pro: Do you need advanced automation beyond basic workflows? Time to level up.
Sales Pro: Want sales sequences, analytics, and better pipeline reporting? Sales Pro is your go-to.
Service Pro: Need a knowledge base, customer portal, or service ticket automations? Service Pro will make your life easier.

With these tools, you’ll streamline your processes and increase efficiency with minimal disruption.

Enterprises: Scale Up with HubSpot Enterprise

For large enterprises with complex sales cycles, global operations, and a diverse customer base, HubSpot Enterprise Plans are the solution. They offer the customization, scalability, and advanced reporting needed to manage your growing business.

Why HubSpot Enterprise?

Advanced reporting and predictive analytics to optimize global marketing and sales efforts.
Seamless integration with your existing systems (ERP, CRM, etc.).
Customization options that grow with your business.

If you’re managing a large customer base across multiple locations or need complex automations, HubSpot Enterprise is built to handle the heavy lifting. And with Peddle by your side, we’ll help you customize your system and integrate RevOps for maximum efficiency.

Already Using HubSpot? Let’s Level Up 🚀

If you’re already on HubSpot, it’s time to maximize your investment. With Peddle’s expertise, we’ll help you unlock HubSpot’s full potential by leveraging advanced features and strategic implementation. Here's how:

Marketing Automation: Move beyond the basics and streamline your workflows.
Analytics & Reporting: Dive deep into HubSpot’s analytics to uncover insights that drive growth.
Service Automation: Improve customer experience and productivity with HubSpot’s automation tools.

Ready to Get Started?

HubSpot has something for every business, no matter your size or industry. Whether you're just starting out or need enterprise-level capabilities, we’ll help you find the perfect plan and make sure you're getting the most out of it.

As a HubSpot Solutions Partner, Peddle is here to guide you every step of the way. Let’s connect and get your business set up for success. Book a free consultation today! 💼

By tailoring this content to align with RevOps strategy and HubSpot’s diverse capabilities, you’ll have a roadmap to confidently select and optimize the perfect HubSpot plan for your business.